Carta blanca a la producción del Auris en Burnaston

Carta blanca a la producción del Auris en Burnaston

12 noviembre 2012

Tras haber invertido más de 230 millones de euros en las instalaciones donde se encuentra la fabricación y la cadena de suministro en el Reino Unido para el nuevo Auris, Toyota comenzará la producción de su recién estrenado compacto de la mano de 800 trabajadores recién contratados.

En palabras de Didier Leroy, Presidente y Consejero Delegado de Toyota Motor Europe, afirmaba que la fabricación del algunos modelos de la marca en Reino Unido es una importante estrategia por parte de la compañía principalmente para reducir costes como los del transporte. De hecho Toyota lleva más de 20 años afincada en las Islas Británicas.

También comentó que el nuevo Auris se encuentra dentro del centro de su estrategia europea, y desde donde esperan que potencie las ventas en el mercado de vehículos urbanos de bajo consumo. Se trata de una propuesta única en el segmento donde se encuentra el Auris, ya que se ofrece con motores de gasolina, diésel e incluso una mecánica híbrida combinado Full Hybrid tanto en el modelo convencional como en la versión familiar Touring Sports.

El nuevo Auris en cualquiera de sus variantes será fabricado en Burnaston, Reino Unido, al lado de la cadena de producción del sedán de la marca, el Avensis. Se trata de los más recientes modelos en producirse en la planta, de la que han salido ya más de 3,25 millones de vehículos desde el comienzo de las operaciones hace más de veinte años. La mayor parte de estos vehículos van directos al mercado europeo, algo que también espera que ocurra con la segunda generación del Auris.

La fabrica inglesa propiedad de Toyota también se caracteriza por ser sostenible con el medio ambiente gracias a la reducción de las emisiones en todas sus operaciones.

  • 1.377 comentarios

    • Beau Macmaster dijo:

      certainly like your web site but you have to check the spelling on quite a few of your posts. A number of them are rife with spelling issues and I to find it very bothersome to inform the truth on the other hand I will definitely come back again.

    • Milan dijo:

      Magnificent goods from you, man. I have
      bear in mind your stuff previous to and you’re just extremely great.
      I really like what you have received right here, really like what you’re stating and the best way during which you assert it.

      You’re making it enjoyable and you still
      care for to stay it sensible. I can not wait to learn much more from you.
      That is really a tremendous website.

    • http://www.isabidance.com/ dijo:

      First off I would like to say terrific blog! I had a quick question in which I’d like to
      ask if you do not mind. I was curious to know how you center yourself and clear your head
      before writing. I’ve had a difficult time clearing my thoughts in getting my thoughts out there.
      I do enjoy writing but it just seems like the first 10 to 15 minutes are usually wasted simply just trying to figure out how to begin. Any recommendations
      or hints? Kudos!

    • Paola Drakes dijo:

      Hi there! I know this is somewhat off topic but I was wondering if you knew where I could locate a captcha plugin for my comment form? I’m using the same blog platform as yours and I’m having trouble finding one? Thanks a lot!

    • Cathern dijo:

      Way cool! Some extremely valid points! I appreciate you writing this article and
      also the rest of the site is very good.

    • Thuy Camaron dijo:

      This site is mostly a stroll-by means of for all of the info you needed about this and didn’t know who to ask. Glimpse right here, and you’ll undoubtedly discover it.

    • Louis dijo:

      although internet websites we backlink to below are considerably not associated to ours, we feel they are essentially worth a go through, so have a look

    • Bdsm, dungeon, neko, furry dijo:

      897673 727729dude this just inspired a post of my own, thanks 820836

    • Glam Seamless Reviews dijo:

      I read this post fully about the difference of hottest and preceding technologies, it’s amazing article.

    • secrets of travel dijo:

      Hi, I think your website could possibly be having browser compatibility problems.

      When I take a look at your site in Safari, it looks fine
      however, if opening in IE, it’s got some overlapping issues.
      I just wanted to provide you with a quick heads up! Besides that,
      great website!

    • Darrell Berra dijo:

      Hello there! This is my first visit to your blog! We are a team of volunteers and starting a new project in a community in the same niche. Your blog provided us valuable information to work on. You have done a marvellous job!

    • Ines dijo:

      Today, while I was at work, my cousin stole my iPad and tested to see if it can survive a twenty five foot drop, just so she can be a
      youtube sensation. My apple ipad is now destroyed and
      she has 83 views. I know this is totally off topic but I had to share it with someone!

    • Marla dijo:

      It is perfect time to make some plans for the future and it is time to be happy.
      I’ve read this post and if I may just I wish to counsel you few fascinating things or advice.
      Maybe you can write subsequent articles regarding this article.
      I wish to learn even more issues about it!

    Dejanos tu comentario

    Your email is never shared.
    Required fields are marked *