Toyota España usará el WhatsApp en una campaña

Toyota España usará el WhatsApp en una campaña

18 noviembre 2012

La filial española de Toyota se convierte en el primer fabricante de automóviles en usar el popular sistema de mensajería instantánea entre móviles, es decir, el WhatsApp en una campaña comercial. En colaboración con la agencia eMedialabs, ha desarrollado una innovadora campaña de marketing online usando este medio de comunicación, tal habitual para muchos de nosotros.

En juego está un Apple iPhone 5 para los usuarios que quieran participar en esta campaña. La forma es muy sencilla, basta que los usuarios cambien su estado del WhatsApp y pongan “Hibridizado“. Tras esto habrá que registrarse en la web de la campaña (www.toyota.es/hibridizate) y participaran en el sorteo semanal de un iPhone 5.

Si quieres participar el sorteo estará vigente hasta el próximo 28 de noviembre, y quien sabe, por registrarse igual hay suerte y ganas un iPhone 5.

 

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